Wellness tourism

On October 23rd, the 2023 Beijing Wellness Tourism Development Dialogue and Resource Connection Conference, part of the “Peak of the Western Hills · Glory of Yongding River” Fifth Western Hills and Yongding River Cultural Belt Public Cultural Season, was held at the Tong Ren Tang Zhi Ma Health Store No. 0 in Daxing District. Leaders and experts from tourism and culture, traditional Chinese medicine (TCM), wellness tourism, as well as cycling enthusiasts, health ambassadors, and representatives from various industries across Beijing’s districts, participated in this event.Networking for Friendship and Shared DevelopmentBeijing, as an ancient capital, is home to imperial wellness culture, court dietary practices, century-old TCM brands, specialty medical clinics, museums, and other wellness resources. To make full use of Beijing's TCM tourism resources and further enrich cultural and tourism products, the Beijing Municipal Bureau of Culture and Tourism launched 15 premium “Wellness Tourism in Beijing” routes during the conference. These routes cover over 100 high-quality wellness tourism attractions and include information on travel guides, navigation, discounts, and more.During the meeting, the cultural and tourism bureaus of Daxing, Haidian, Shijingshan, Mentougou, Changping, Yanqing, Fengtai, and Fangshan districts jointly signed the “Joint Initiative to Enhance the Development of the Cultural and…