Value chain

In the vast expanse of Weifang's Binhai district, a captivating fragrance fills the air, drawing visitors from near and far to the enchanting Fangqing Rose Park. This vibrant rose haven, once a barren salt-alkaline wasteland, stands as a testament to the transformative power of human ingenuity and environmental stewardship. Through meticulous reclamation and rehabilitation efforts, Binhai district has revitalized this previously unproductive land, transforming it into a thriving haven for salt-tolerant crops. Years of dedicated research and meticulous selection have yielded a remarkable strain of rose, specifically adapted to thrive in the challenging salt-alkaline environment. These roses boast some exceptional characteristics: resistance to salinity and drought, extended flowering periods, and abundant yields. But these roses aren't just pretty to look at – they hold immense economic value as well. Their delicate petals are harvested and processed into fragrant rose teas and soothing rose essential oils, creating a flourishing industry that has improved the lives of local residents. Numerous villagers have found jobs in the rose park, plucking the flowers and improving their families' standards of living, all within the comfort of their own neighborhoods. Recognizing the immense potential of the rose economy, Binhai District is committed to further strengthening the…